For Mobile World Congress in 2017, IBM came to us with a request for both a design for a digital engagement and the execution of content to promote their Watson consumer engagement products and services.

My role in this project was not only to animate the final content, but to work with the Art Director in development of the visual expression via storyboards for the purposes of a standalone media that can be used post event for sales enablement and online use. I also sourced, booked and coached the voice talent.

All animation, sound design, editing and final compression and output was done by myself in house at GPJ.

ClientIBMRolesAssociate Creative Director, AnimatorAgencyGeorge P JohnsonYear2017